Sunburnt Articles
Setting up your email
These days, email dominates much of our business communication. If your email accounts are in disarray, the mess may lead to you losing or antagonising your customers!
Keeping your PC secure
In this article we consider what motivates people to break into your computer system, and offer a few essential pieces of advice that, if followed, will minimize your chances of being compromised.
Choosing an ISP
ADSL, cable, dialup, bandwidth, uploads, downloads, modems, splitters, 10Mbps, peering... what the heck is all this stuff? Welcome to the ISP (Internet Service Provider) marketplace, where confusion is the order of the day and most consumers don't know what they are buying.
Utilizing hyperlinks
The World Wide Web as we know it owes a great deal of its success to the humble hyperlink. Hyperlinks, which are usually referred to simply as links, are everywhere on the web. Without them - well, we'd have to call it the 'World Wide Repository of Random, Unsorted and Unclassified Documents'.
Making the most out of blogging
Free websites have made blogging available to anybody of any age in any country where freedom of speech is the norm. As a result all sorts of blogs have emerged, from "How to install a P54 laser output 5467 microtransmitter" to "Why are my parents so dumb?"
Choosing a domain name
Domain names are fast becoming as important to a business as their trading name, company name and trademarks. In this issue of Sunburnt Tech Tips, we explain what a domain name is, how the Domain Name System works and how you can find a good domain name for you business from an ever shrinking pool.
Running an AdSense campaign
Recently, we spent a few months conducting a little experiment serving advertisements on several of the sites we manage using Google AdSense. In this article we release the results of this research, including a simple formula to estimate the revenue your site can generate for you.
Implementing RSS on your site
Ever wondered how some people always seem to be so informed on the latest news and events? Well, there's a pretty good chance that they are using RSS feeds to bring them news and information live as it becomes available.
Using good email netiquette
Netiquette, a term coined by blending Internet and etiquette, is a catch-all term for the conventions of politeness recognised in Cyberspace. In this article, we look at composing emails and share some tips that many Internet users overlook.
Organising your website
Your website menu is like a compass. Visitors refer to your main menu to decide where to go in your website. The rule of thumb in arranging your web content effectively is that everything must be arranged hierarchically and according to importance; descending vertically, or left to right.
Keeping your website clean and consistent
Writing for the web is different to writing for other media. How you arrange and present the content of your website is just as important as what you put in it.
Readers prefer to scan a page, skim through the content, and scroll for the important bits. Inconsistent style will discourage readers from reading on. After all, other websites are just a click away!
Search Engine Basics
It's the number one question everybody wants answered – how do I move to the top of the search results? Well, unfortunately there is no silver bullet for this one, but there are many legitimate and effective ways to increase your ranking.
